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| "If you are a marketer trying to get your proposition or your promise into the hearts and minds of your prospective customers, the potential tools at your disposal have expanded a hundredfold." The Marketing Accountability Imperative, Driving Superior Returns on Marketing Investments, pviii by Michael E. Dunn and Chris Halsall Published by Jossey-Bass, 2009 |

| Mary S. Hunt Accountable Sales & Marketing | Profitable Growth |